Magazine Media Kit

2009 – 2010 CALENDAR

FEATURES

Every issue of Columbia Gorge Magazine includes articles that capture the spirit and style of the Columbia Gorge. This beautifully designed publication contains feature stories that are compelling, informative and entertaining. Readers will also find: a dining guide, a home section, work by local artists and photographers as well as event listings, emergency phone numbers, postal codes and phone numbers.

OBJECTIVE

Our publication offers a variety of insight through advertising, articles and information about the Columbia Gorge. Not only is this directed to those living in this wonderful part of the world, but also to all potential visitors of the Columbia Gorge, therefore promoting tourism and economic growth. With the prolonged shelf life of Columbia Gorge Magazine advertisers find that week after week their advertisement is telling their story as each new reader enjoys a copy.

TARGET MARKET

Columbia Gorge Magazine is targeted in content, circulation and advertising to consumers living in and visiting the Columbia Gorge. Columbia Gorge Magazine is excited to be able to help expand the local economy with affordable, effective advertising.

CIRCULATION & DISTRIBUTION

Series 1: Strategic Complimentary Copy Locations (Travel Portland, retail outlets, restaurants, real estate agencies, all advertiser locations, professional offices, wineries, salon/spas, golf courses, grocers, museums and galleries)

Series 2: Promotional Copies (tradeshows, community events/activities, weddings and seminars)

Series 3: In – room distribution (hotel rooms, resorts, vacation rentals and bed & breakfasts)

Series 4: Chamber/Visitor locations, also included in association packets

Series 5: Newsstands (Fred Meyer, Hudson News Stands, Portland and Eugene airports, Haggen’s, QFC select Barnes & Nobles, and Borders Bookstores, Safeway, Thriftway and Albertsons) and Paid Subscriptions

Please Note: Complimentary Distribution includes Series 1, 2, 3, & 4; all locations are select

OREGON

Beaverton, Bend, Biggs, Boardman, Cascade Locks, Clackamas, Coos Bay, Cornelius, Dufur, Eugene, Florence, Grants Pass, Gresham, Hermiston, Hood River, Madras, Medford, Milwaukie, Mosier, Odell, Parkdale, Pendleton, Portland, Redmond, Salem, Sandy Scappoose, The Dalles, Troutdale, Tualatin, Wood Village

WASHINGTON

Bellevue, Bellingham, Benton City, Bingen, Carson, Cheney, College Place, Colville, Coulee City, Cowiche, Everett, Goldendale, Hoquiam, Kennewick, Longview, Lyle, Moses Lake, North Bonneville, Olympia, Pasco, Port Orchard, Prosser, Richland, Seattle, Selah, Shelton, Spokane, Spokane Valley, Stevenson, Sumner, Sunnyside, Vancouver, Veradale, Walla Walla, Wapato, Wenatchee, White Salmon, Woodinville, Yakima

IDAHO

Boise, Lewiston, St. Maries, Twin Falls, Worley

MONTANA

Billings, Bozeman, Butte, Great Falls, Helena, Milltown, Missoula

WYOMING

Cheyenne, Rock Springs

MICHIGAN

Ann Arbor

VALUE

• Lasting Shelf Life
• Complimentary Ad Design – May change ad design/size quarterly, may purchase ad design/concept
• Complimentary Web Link on www.columbiagorge.com (averaging 3,000 hits per day)
• Complimentary Box Ad/link on www.columbiagorge.com with Full Page ad space reservation
• Complimentary Events (web, print, and television) and online classifieds
• Complimentary 30 second ad commercial on CGN-7 with any Full Page
• Magazine ad space reservation (airs minimum 6 times per day)
• Easy terms/Billed quarterly

TESTIMONIALS

• Out of the Area: Apland Jewelers (Customer from Ohio called off the ad, tracked directly to CGM)
• Quick Response: Louise McCulloch – Don Nunamaker Realtors (I received a call 2 days after the magazine appeared on stands)
• Small Ad: Creek House Weddings (Booked a wedding from 1/4 page, tracked directly to CGM, full ROI)
• Established Company: Glenn Taylor, Windermere Real Estate – (The quality and distribution out-weigh independent efforts)
• Off the beaten path: Columbia Gorge Kennels (The first time we advertised we had really good feedback and the ad MORE than paid for itself)
• New Advertiser: Green Home Construction (I was pretty amazed that I received 2 calls from my ad within 48 hours of the magazine’s release)

Posted on Thursday, July 23rd, 2009.

Tags: Advertise, Advertising, columbia gorge magazine, hood river magazine, Marketing